3 Questions to Ask Before Hiring An SEO Agency For Your Online Business

by Zazz November 25, 2020 Time to Read Blog: 3 minutes

Finding and Hiring an SEO agency is a part-time job in itself. Choosing the right one can be the best thing you will ever do for your company. However, hiring the wrong SEO company could be the most significant business mistake you will ever make.

Why? Some experts claim that the potential damage caused to your online presence as a result of low-quality SEO can have an unlimited impact on your online assets. There are several SEO agencies options to consider. Also, if you have not learned inbound marketing for a few years, the chances are that you do not know a good SEO agency.

Here are some essential questions you need to ask a potential SEO agency and why. Collecting this information will help you separate the wheat from the chaff when it comes to hiring a high-quality search engine optimization service.

3 Important Questions to Ask Before Hiring an SEO Specialist

Here, as per experts perspective, we explain the top 3 potent questions before hiring an SEO specialist. However, it would help if you asked these questions to avoid that worst-case outcome.

Question 1: How Will You Improve Ranking in SERPs?

This is by far the most commonly asked question to ask your SEO company. If you invest in SEO marketing or a digital marketing agency, you want to see tangible results, and a good SEO agency should be open to explaining their methods.

The best SEO companies will have a stable process and will be able to explain their services in a way that is easy to understand. Moreover, do not proceed further if they are secretive about their services, trying to hide their methods behind jargon, or claiming that they are too complex to explain.

Here are some specifics you should hear from a good SEO agency:

SEO / website audit – Your SEO agency should analyze your website to identify any issues that might be plaguing your search engine rankings. This may include broken links, slow load times, or pages that are not mobile-friendly.

Keyword research – you don’t just want to rank for any keyword – you want to rank for terms and topics that are relevant to your business. Your SEO company should research and provide a targeted list of keywords that help drive the right people to your website.

On-page optimization – After conducting a technical SEO audit, your SEO company will likely find a problem on your website that needs fixing. Also, they must have a process for enhancing and optimizing the pages on your site.

Link building – Backlinks are one of Google’s most important ranking factors, and they rely on good content. A good SEO company must have a strategy for building high-quality content and backlinks. Beware of companies that promise a large number of cheap links.

Here at Zazz, our SEO services cover a complete SEO audit and keyword research process. We perform extensive on-page optimization as well as off-page SEO, content strategy, and link building to improve your search rankings. We also have specific local SEO strategies to increase your visibility in local search engine results.

Question 2: How Will You Fit That Strategy Into Our Business Niche?

SEO is not a one-size-fits-all solution, and your SEO partner should have some ideas for how your business needs a unique approach that caters to your industry, business model and goals. SEO for local businesses interested in attracting customers from a dozen postal codes requires a very different approach than SEO for large companies with a global market.

Experience in your industry is a plus, but that’s not necessarily a need. Even more important is the ability of SEO agencies to articulate how they will adopt a general approach to cater specifically to your niche. Make sure the company can highlight specific places where the general practice will vary.

Question 3: Why Should We Hire You Over Other SEO Service Providers?

These are very important questions that you need to ask before hiring an SEO company. This is an open question and therefore has no specific answer. You can judge the answer yourself. If the SEO company answers something like this: They are cheaper, They will give you lots of backlinks, They will get you results faster.

Then you know what to do. First thing, good SEO cannot be cheap, lots of backlinks don’t matter (quality matters), results are faster, how fast? Instead, for this question, we expect them to tell me about their track record which should include their past successes, happy clients, referrals, etc., and a lot more about the SEO strategies and processes they have followed.

Time to Wrap Up 

Adding SEO marketing to your digital marketing strategy can break or make your website. While a successful SEO campaign can double your traffic and sales, a bad campaign cannot increase your site’s ranking. Very few small businesses can afford manual penalties for fraudulent SEO practices.

However, ask these questions before you hire an SEO agency. When you find an efficient agency that can answer these questions and you feel like you can trust it. So, you will finally found your search partner.
Ready to start moving up the rankings? Find out what’s holding you back by contacting our SEO Experts.!

Also Read:- Top 10 SEO Agencies in The USA


Zazz has since been committed to facilitating services that go beyond excellence. We create apps to meet the needs of an evolving digital landscape. We are a leading mobile app development company . We design & develop web & mobile apps that drive today's businesses. Backed by research and development, Zazz uses technology, software, mobile, and customer service to create new revenue-generating opportunities. So contact Zazz to see your dream idea as the next big thing. We Offer Top Services iOS App Development , Android Application Development Services, React development , Flutter development , IoT Development , AR / VR development , Digital Marketing Services - SEO , SMO , PPC , Ecommerce App Development, cloud app development, front end development, education app development services, Mean Stack Web Development, Content Marketing, etc.

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